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Work with Adnan

Have you done a deal like this before?

  • An olive farm owner from Georgia wanted distribution across North America. He talked strategy for a long time. I asked him one question.
  • “Have you done a deal like this before?”
  • “No.”
  • “I have. Many times. I’m here to hold your hand through it.”

That answer is why people hire me. A strategy is only as good as the person who has already seen where this kind of deal breaks. You can learn the system, run it yourself, or bring me in to run it with you.

Learn, DIY or done for you Book the 15-minute call
Adnan Feroz, The Deal Architect

Adnan Feroz · Dealmaker and advisor · US · Canada · UAE · India · Africa

Why they hire me

Your first time. Not mine.

Most founders and owners do a deal like this once or twice in their career. The other side, the distributor, the investor, the developer, does it every month. I level that table.

I’ve seen where it breaks.

Pattern recognition from 100+ deal structures across real estate, healthcare, technology, media, trade and capital.

Principals, not middlemen.

I find the person who can actually sign, and get you in the room with them.

On your side of the table.

Structure, terms, paper and the negotiation itself, through to the signature.

Both ends of the corridor.

Operating across the US, Canada, the UAE, India and Africa, with companies on both sides.

Where a first-time cross-border deal usually breaks

  • 1Exclusivity for a whole continent, with no minimum volumes.
  • 2Months spent with an intermediary who cannot sign.
  • 3Pricing set before the landed cost is known.
  • 4Introductions made before anything is on paper.
  • 5Payment terms that leave you financing the buyer.
  • 6No exit clause if the partner under-performs.
USD 300Min real estate sold
USD 1Bexclusive two-tower mandate, Dubai
100+deal structures
#1Amazon bestselling author
Three ways to work with me

Learn it. Do it yourself. Or have it done for you.

Same system, three levels of my involvement. Pick the one that matches the size of the deal and the cost of getting it wrong.

01 · Learn

Learn the system

How deals really get structured, negotiated and closed.

  • The Deal Architect: 90 days, 90 actions, one signed deal
  • Masterclasses and webinars on real deal problems, starting with getting into the right rooms
  • The 10 Laws of the Desk and the 90/90 checklist

Best if you want the playbook and will run it at your own pace.

The bookOn Amazon 26 November 2026

Get on the book list
02 · Do it yourself

Run it yourself, with structure

You do the work. The system keeps you from the expensive mistakes.

  • The 90/90 Deal Toolkit: structure memo, counterparty map, decision log, checklists
  • Small-group workshops built around your live deal
  • Gate reviews at day 30, 60 and 90 so you know when to push, change or stop

Best if you have a live deal, the time to run it, and want a framework and check-ins.

WorkshopsOpening after launch. Seats are limited.

Join the workshop waitlist
Most requested
03 · Done for you

I take the seat beside you

I join as your advisor and we structure and close it together.

  • Deal structure memo in week one
  • Principals in the room, not intermediaries
  • Terms, paper and negotiation, through to the signature
  • 90 days, then month to month or a board or advisory seat

Best if the deal is too big, too new or too important to learn on.

The Desk AdvisoryThree to four seats a quarter. Starts with a 15-minute call.

Book the 15-minute call
LearnDo it yourselfDone for you
Who does the workYouYou, with the toolkit and group reviewsWe do it together, I lead the structure
My involvementThrough the book and sessionsWorkshops and gate reviewsWeekly principal call, in the room, on the paper
Best whenYou are building the skillYou have a live deal and timeThe cost of a mistake is bigger than the fee
StartBook listWaitlist15-minute call
Which one is you?

Pick the sentence that sounds like you.

I want to understand how big deals actually get done.Learn → I have a deal on the table and I want a system to run it.Do it yourself → I have never done a deal like this, and I can’t afford to get it wrong.Done for you →
Bring me the deal

Bring me the deal nobody else can close.

Tell me which path fits and what you are working on. For a live deal that needs me in the room, the 15-minute call is the fastest route.

Book the 15-minute callGet on the book list

Join the list

Workshop dates, masterclasses and advisory intake, first.

No spam. Your details are used only to contact you about the path you chose.

You are on the list.

I will be in touch with the next dates. If your deal is live, book the 15-minute call.

Book the callThe book